Examples of stellar healthcare-related annual reports and why we love them
Using Yearly, healthcare organizations can deliver sensitive, pertinent information with care.
We’ve compiled a list of some of the best healthcare annual reports created by related nonprofit organizations. The following foundations have created annual reports that inspire action, incorporate expert storytelling, and follow some of our best practices.
Why we love this healthcare annual report:
- It’s interactive. This annual report is the crown jewel of interactivity. Using hyperlinks, embedded tweets, and more, the CCA has perfected the art of social media integration. Users can click on tweets and hyperlinks to “like,” share, and even comment on live posts to show support and connect online. Plus, with the inclusion of video, the CCA allows their annual report readers to feel right in the action.
- It’s easy to read. Like most nonprofit organizations, the CCA is full of important financial information and statistics. The organization’s ability to design its annual report around such metrics, in a way that’s digestible, makes this report a slam dunk.
- It inspires action. The CCA does a wonderful job of showing readers a snapshot of their work. Their ability to look towards the future, and all the impact they hope to make, inspires readers to contribute and take part. Plus, with hyperlinked, actionable links this annual report connects supporters directly to a method for contribution. Readers can donate and volunteer with a click.
- It tells a story. The annual report is so much more than a bland, dry document. If done well, a nonprofit’s annual report can tell a compelling story, and be used as an effective marketing tool. The CCA’s ability to contextualize their progress, with graphs, bolded statistics, and testimonials, makes readers feel invested in their successes.
Why we love this healthcare annual report
- It’s user-friendly. An annual report made using Yearly is designed to be interactive for readers. An effective report incorporates a host of different elements: written material, videos, images, and more. The National Foundation for Infectious Diseases perfects this with educational videos and PSAs. For readers that are more visual or auditory learners, video can be an effective method for communication.
- It’s easy to read. Instead of bogging readers down with heavy, science-dense text, The National Foundation for Infectious Diseases breaks everything down expertly and designs their annual report around key, easy-to-understand metrics. Because their annual report will potentially be read by the masses—and not just their donors—it’s essential that the information within can be universally understood.